April 1st Competition

As a teaser campaign of April 1st campaign YAN conducted an online quiz competition. The intention of having this campaign is to de-glamourize the image of smoking amongst a large population through emphasizing on the connection between the 1st of April and those who still smoke.

“Why a happy birthday to those who still smoke?“ Prizes will be awarded to the winners who answer the question correctly. We conduct this competition through the YAN face Book Page. Out of 500 answer messages we selected best 12 answers and gave away prizes.